Marketing Communications Strategist
VISION
STRATEGY
INTEGRATION
Start small, yet think big. Your imagination should be endless for tomorrow, yet fiscally responsible and realistic of today's challenges. I will help you envision achievable goals and develop a creative strategic plan. Fantasies don't have action plans and budgets. Let's work the dream together!
Most people operate on W.I. F. M. (What's in it for me?). Until you answer that question with an incentive or benefit, you will never affect change, behavior, or optimize revenue. I devise long-term strategies with short-term contingencies that incorporate market adaptability.
Every part of an engine serves a specific and unique function, yet, they all work in unison. Seamless creative, messaging, and execution are essential to the overall success of any strategic plan. I advocate internal employee education and buy-in for the win!